What questions should I ask a marketing company during an interview?

During an interview with a marketing company, ask about their experience in your industry, their specific process for developing and executing strategies, and how they measure success and report ROI. Inquire about their team’s expertise, client retention rates, and their typical communication frequency. Ask for examples of how they’ve handled challenges or unexpected issues for previous clients. Understand their pricing model, contract terms, and if they offer any performance guarantees or pilot programs.