# 13 Best Bing (Microsoft Ads) Agencies for B2B in 2026

Source: https://piperocket.digital/list/best-bing-ads-agencies/
Author: Sabarish Chandrasekar, PPC Lead, PipeRocket Digital
Published: 2026-06-30
Last updated: 2026-10-21

The best Bing Ads (Microsoft Advertising) agencies for B2B are 1. HawkSEM, 2. PipeRocket Digital, 3. Directive Consulting, 4. Aimers, 5. Hey Digital, 6. AdVenture Media, 7. Excella PPC, 8. Disruptive Advertising, 9. InterTeam Marketing, 10. Hustle Marketers, 11. Mediacharge, 12. LP, and 13. Omni Lab. These agencies optimize B2B decision-maker reach through LinkedIn profile targeting on the Microsoft Audience Network, CRM-tied attribution, lower CPC, and verified Microsoft Advertising Partner status.

## The Best Bing Ads Agencies Summary

Here is what each of the 13 Bing Ads agencies is best for.

01. **HawkSEM:** Best for multi-channel B2B programs needing revenue-weighted attribution via ConversionIQ.
02. **PipeRocket Digital:** Best for B2B SaaS that need pipeline and MQL reporting from week four.
03. **Directive Consulting:** Best for high-ACV B2B SaaS optimizing cost-per-customer over cost-per-click.
04. **Aimers:** Best for B2B SaaS wanting a dedicated Microsoft Ads team with 39 Clutch-verified reviews.
05. **Hey Digital:** Best for SaaS-only teams with Bing-specific case studies including Lokalise and Toggl.
06. **AdVenture Media:** Best for B2B and ecommerce brands wanting a multi-channel team running Microsoft Ads, with 97 Clutch reviews.
07. **Excella PPC:** Best for teams wanting a Microsoft Ads specialist with a 5.0 Clutch rating across 30 reviews.
08. **Disruptive Advertising:** Best for SaaS with existing campaigns that need waste eliminated before scaling.
09. **InterTeam Marketing:** Best for B2B SaaS wanting boutique daily optimization and a Slack-native workflow.
10. **Hustle Marketers:** Best for budget-conscious B2B teams wanting an India-based Microsoft Ads shop at 5.0 on Clutch.
11. **Mediacharge:** Best for European or multilingual B2B SaaS running Microsoft Ads across multiple markets.
12. **LP (Logical Position):** Best for teams wanting a Microsoft Advertising Elite Partner, though its Clutch base is thin.
13. **Omni Lab:** Best for Series A-C SaaS wanting demand gen across Bing plus LinkedIn and Reddit combined.

## What is a Bing Ads Agency?

A Bing Ads agency is a paid-search partner that plans, builds, and optimizes campaigns on Microsoft Advertising (formerly Bing Ads), reaching Bing, Yahoo, and the Microsoft Audience Network. Strong ones add UET conversion tracking, Google Ads import cleanup, and LinkedIn profile targeting for B2B.

Which agency fits depends on your budget, B2B audience, and whether you want Microsoft Ads bundled with Google and SEO or run as a standalone channel.

## The Best Bing Ads Agencies Compared

Compare every Bing Ads agency on fit, starting price and verified rating.

| Agency                 | Best For                                 | Starting Price                                      | Rating                                                                  |
|------------------------|------------------------------------------|-----------------------------------------------------|-------------------------------------------------------------------------|
| HawkSEM                | Revenue-weighted multi-channel PPC       | Custom pricing                                      | [4.9/5 (39 reviews)](https://clutch.co/profile/hawksem)                 |
| PipeRocket Digital     | B2B SaaS MQL reporting                   | [$5,000/mo](https://piperocket.digital/contact-us/) | [4.7/5 (18 reviews)](https://clutch.co/profile/piperocket-digital)      |
| Directive Consulting   | High-ACV B2B SaaS pipeline               | Custom pricing                                      | [4.8/5 (56 reviews)](https://clutch.co/profile/directive-consulting)    |
| Aimers                 | Dedicated Microsoft Ads for SaaS         | Custom pricing                                      | [4.9/5 (39 reviews)](https://clutch.co/profile/aimers)                  |
| Hey Digital            | Bing-specific B2B SaaS execution         | Custom pricing                                      | [4.6/5 (6 reviews)](https://clutch.co/profile/hey-digital)              |
| AdVenture Media        | Multi-channel B2B + ecommerce            | Custom pricing                                      | [4.9/5 (97 reviews)](https://clutch.co/profile/adventure-media-0)       |
| Excella PPC            | Microsoft Ads specialist                 | Custom pricing                                      | [5.0/5 (30 reviews)](https://clutch.co/profile/excella-ppc)             |
| Disruptive Advertising | PPC waste audits + CRO                   | Custom pricing                                      | [4.8/5 (372 reviews)](https://clutch.co/profile/disruptive-advertising) |
| InterTeam Marketing    | Boutique B2B daily optimization          | Custom pricing                                      | [5.0/5 (23 reviews)](https://clutch.co/profile/interteam)               |
| Hustle Marketers       | India-based Microsoft Ads shop           | Custom pricing                                      | [5.0/5 (53 reviews)](https://clutch.co/profile/hustle-marketers)        |
| Mediacharge            | Multilingual European Microsoft Ads      | Custom pricing                                      | [5.0/5 (14 reviews)](https://clutch.co/profile/mediacharge)             |
| LP (Logical Position)  | Microsoft Advertising Elite Partner      | Custom pricing                                      | [4.5/5 (2 reviews)](https://clutch.co/profile/logical-position)         |
| Omni Lab               | Demand gen across Bing, LinkedIn, Reddit | Custom pricing                                      | [3.5/5 (1 review)](https://clutch.co/profile/omni-lab)                  |

## How We Chose These Bing Ads Agencies?

Our Bing Ads agency shortlist drew on verified Clutch profiles, G2 service listings, and named threads on r/PPC, r/SaaS, LinkedIn posts from B2B SaaS marketing leaders, and Quora questions on Microsoft Ads management. Where Clutch profiles had very few reviews, we cross-checked on-site case studies and dedicated Microsoft Ads service pages to confirm actual Bing capability rather than inferring it from Google-first positioning.

Two criteria carried the most weight for this category: Bing-specific execution evidence (dedicated service pages, Microsoft Partner status, or named Bing campaign case studies) and B2B SaaS pipeline orientation (does the agency optimize for SQLs and CAC, or for generic lead volume?). A third signal we weighted is verified Microsoft Advertising Partner status and a transparent management-fee model (flat retainer versus percentage of spend).

For the full process, including every source we use, what disqualifies an agency, our conflict-of-interest handling, and our corrections policy, read [our research methodology and editorial policy](https://piperocket.digital/research-methodology/).

## Detailed Comparison of the Best Bing Ads Agencies

### 1. HawkSEM

Best for: Multi-channel B2B programs needing revenue-weighted attribution rather than click reporting.

[HawkSEM](https://hawksem.com/) is an official Microsoft Advertising Partner that built its differentiation around ConversionIQ, a proprietary system connecting campaign data to CRM pipeline stages and using revenue-weighted optimization rather than click volume.

**Agency Snapshot**

|                 |                                                        |
|-----------------|--------------------------------------------------------|
| Location        | Los Angeles, CA                                        |
| Founded         | 2006                                                   |
| Team Size       | 50-249 people                                          |
| Notable Clients | Microsoft, Datadog, Verizon, Honda, CSUN, AdventHealth |
| Specialization  | Multi-channel PPC with proprietary attribution         |

**The Differentiation:** HawkSEM is an official Microsoft Advertising Partner and runs ConversionIQ across its client accounts. The system ties campaign decisions to CRM data so bidding and budget allocation move toward revenue rather than lead count. HawkSEM reports 98% client retention and a 4.5x average ROI, both self-reported.

- Official Microsoft Advertising Partner status, not just “runs Bing Ads.”
- ConversionIQ connects Microsoft Ads spend to CRM pipeline stages.
- Dedicated [Bing Ads agency blog post](https://hawksem.com/blog/bing-ads-agency/) documents their Microsoft Ads approach.

**Right Fit:** Mid-market to enterprise B2B brands with $15K+/mo multi-channel budgets that want revenue attribution beyond form fills.

**Wrong Fit:** Early-stage SaaS with under $5K/mo ad spend, or buyers wanting a B2B SaaS-only specialist.

**Proof on Record:** A Project Manager at MarcomCentral [told Clutch](https://clutch.co/profile/hawksem), “Their team is professional, knowledgeable, and proactive in identifying opportunities.” A Senior Marketing Manager at AdventHealth said the team “always do an amazing job and deliver exceptional work and reporting.” 39 verified reviews at 4.9/5 back the pattern.

**Buyer Feedback**

**Love:** Reporting quality and proactive optimization MarcomCentral and AdventHealth [both cite](https://clutch.co/profile/hawksem) proactive communication and reporting quality as standout traits.

- Reviewers [credit ConversionIQ](https://clutch.co/profile/hawksem) with bringing campaign and CRM data into one view.

**Complain:** Not a SaaS-only shop HawkSEM serves 250+ clients across 30+ industries, so [B2B SaaS vertical depth is shallower](https://clutch.co/profile/hawksem) than dedicated specialists.

- Enterprise and mid-market focus [means less senior attention](https://clutch.co/profile/hawksem) for early-stage or smaller-budget accounts.

**Honest Weakness:** HawkSEM serves a wide range of industries and is not B2B SaaS-exclusive. Microsoft Ads is part of the channel mix but is not a standalone specialty. Pricing is unverified from a primary source; the agency’s site gives only industry ranges.

**Cost Breakdown**

HawkSEM doesn’t publish a specific management fee as of October 2026. Third-party references suggest starting around $2,000/mo management fee or $5,000/mo all-in, but these are not confirmed by HawkSEM directly. Custom quotes are the norm.

| Plan          | Price                         | Key Inclusions                            |
|---------------|-------------------------------|-------------------------------------------|
| Standard      | Reported ~$2,000+/mo mgmt fee | Single-channel paid + ConversionIQ        |
| Multi-Channel | Custom pricing                | Google + Microsoft + social + attribution |
| Enterprise    | Custom pricing                | Full-funnel + CRM + lifecycle             |

**Our Verdict:** HawkSEM is our top pick for B2B buyers who want official Microsoft Partner status and a proprietary attribution layer. The broad industry mix is a trade-off against deeper SaaS vertical knowledge. (In June 2026, HawkSEM won eight Clutch Global Awards spanning PPC, Google Ads, LinkedIn Advertising, GEO, Technical SEO, YouTube Advertising, Digital Marketing, and SEO Content Creation.)

| Criteria          | Detail                             |
|-------------------|------------------------------------|
| Free Consultation | Yes, discovery call before scoping |
| Rating            | 4.9/5 (39 reviews) on Clutch       |

* * *

### 2. PipeRocket Digital

Best for: B2B SaaS teams that want Bing Ads bundled with SEO and pipeline reporting from week four.

[PipeRocket Digital](https://piperocket.digital/) is the agency we built to fix the disconnect between paid media management and pipeline visibility. We run Microsoft Ads under the same pod and reporting model as Google and LinkedIn, so Bing performance shows up in your CRM data alongside every other channel. See our [Bing Ads agency](https://piperocket.digital/bing-ads-agency/) page for how that model works in practice.

**Agency Snapshot**

|                 |                                                                                         |
|-----------------|-----------------------------------------------------------------------------------------|
| Location        | California, USA                                                                         |
| Founded         | 2023                                                                                    |
| Team Size       | 30+ people, senior-led pod                                                              |
| Notable Clients | Storylane, Spendflo, HyperVerge, HyperStart, [DevRev](https://piperocket.digital/case-study/devrev/), CyberSierra |
| Specialization  | B2B SaaS only, SEO + PPC in one retainer                                                |

**The Differentiation:** We’re the only agency on this list that packages Microsoft Ads, Google Ads, and SEO into a single retainer with pipeline reporting (MQL, CAC, pipeline value) from week four. No setup fee, no markup on ad spend, no junior handoff. Every account runs through a strategist, paid media lead, SEO lead, and content strategist. If Google Ads is the bigger piece of your budget, our [best B2B Google Ads agencies](https://piperocket.digital/list/best-b2b-google-ads-agencies/) roundup covers that channel specifically.

- ICP-led campaign architecture across Google and Microsoft Ads, not keyword spray.
- Pipeline reporting wired into HubSpot or Salesforce from week four.
- Microsoft Audience Network’s LinkedIn profile targeting is part of our B2B-audience playbook.

**Right Fit:** B2B SaaS at $1M+ ARR with $5K-$30K monthly ad spend that wants pipeline reporting alongside campaign management.

**Wrong Fit:** Self-serve consumer products, ecommerce brands, or teams without ICP clarity.

**Proof on Record:** Anusha, Founding Member at HyperVerge, [said on Clutch](https://clutch.co/profile/piperocket-digital): “PipeRocket is exactly what HyperVerge needed to start our performance marketing efforts. Their experience and actionable strategies brought in 51 high-quality MQLs in just three months.” Our HyperStart engagement cut cost-per-lead by 73% and grew SQOs from 4 to 11.

**Buyer Feedback**

**Love:** Pipeline clarity from the start The HyperVerge founding team [credited 51 MQLs](https://clutch.co/profile/piperocket-digital) in three months with zero budget increase.

- A Storylane founder [cited 2.5x growth in a quarter](https://clutch.co/profile/piperocket-digital), with SQLs up 25% and demos up 62%.

**Complain:** Capacity is intentionally limited We keep the roster small, so [some inbound buyers](https://clutch.co/profile/piperocket-digital) wait for the next opening.

- The SaaS-only filter [rules out](https://clutch.co/profile/piperocket-digital) ecommerce and consumer brands entirely.

**Honest Weakness:** We were founded in 2023, so our track record is shorter than HawkSEM, Directive, or Disruptive. Microsoft Ads runs under the paid media pod but isn’t positioned as a Bing-specialist service independently. Our $5,000/mo entry point sits at the low end of this list, which may signal scope limits for very large ad spend accounts.

**Cost Breakdown**

Our pricing is scope-based as of October 2026. Retainers start at $5,000/mo with a 3-month minimum, then rolling. No setup fee, no markup on ad spend, and a free audit before commitment.

| Plan     | Price          | Key Inclusions                                  |
|----------|----------------|-------------------------------------------------|
| Growth   | $5,000+/mo     | Paid search (Google + Bing) + attribution setup |
| Scale    | Custom pricing | Multi-channel paid + SEO + CRM integration      |
| Full Pod | Custom pricing | SEO + PPC + content + pipeline reporting        |

**Our Verdict:** We sit at #2 because HawkSEM’s verified review depth and Microsoft Partner tenure are larger, but our SaaS-only focus, senior-led pods, and same-retainer SEO + PPC model is what our clients renew on. The $5,000/mo entry point is also the most accessible on this list for teams not yet at enterprise ad spend.

| Criteria          | Detail                                       |
|-------------------|----------------------------------------------|
| Free Consultation | Yes, free audit + scoping call with founders |
| Rating            | 4.7/5 (18 reviews) on Clutch                 |

* * *

### 3. Directive Consulting

Best for: High-ACV B2B SaaS teams that want pipeline, not form fills, from Microsoft Ads.

[Directive Consulting](https://directiveconsulting.com/) is a Customer Generation agency built for SaaS teams selling to mid-market and enterprise buyers. It applies its CRM-integrated methodology to Microsoft Ads alongside Google, using LinkedIn profile data available through the Microsoft Audience Network to reach enterprise buyers directly.

**Agency Snapshot**

|                 |                                                                        |
|-----------------|------------------------------------------------------------------------|
| Location        | Irvine, CA                                                             |
| Founded         | 2013 (CA entity filing 2014)                                           |
| Team Size       | 50-249 people                                                          |
| Notable Clients | Amazon, Calendly, ZoomInfo, Gong, SentinelOne, Adobe, Cisco, BlackLine |
| Specialization  | B2B SaaS paid media + Customer Generation                              |

**The Differentiation:** Directive replaced MQL KPIs with Customer Generation, a methodology that ties every campaign back to qualified pipeline rather than lead volume. Its Stratos AI platform connects campaign data to CRM stages so Microsoft Ads spend gets optimized against revenue, not clicks.

- Customer Generation framework sets pipeline-weighted KPIs across Google and Bing.
- LinkedIn profile targeting via Microsoft Audience Network is a stated B2B lever.
- Stratos AI unifies CRM, paid, SEO, and ops data in one view.

**Right Fit:** B2B SaaS at Series B or later with $25K+ ACV, six-figure annual paid budgets, and a sales team that closes complex deals.

**Wrong Fit:** Pre-Series A SaaS with under $10K monthly ad spend, or self-serve products without sales involvement.

**Proof on Record:** A Sr. Manager at iCIMS called Directive [“the strongest agency I’ve worked with to date”](https://clutch.co/profile/directive-consulting) on a multi-year engagement. A Director at Corti said the team [“quickly became an extension of the product marketing team rather than just external consultants.”](https://clutch.co/profile/directive-consulting) Both quotes are from 56 verified Clutch reviews at 4.8/5.

**Buyer Feedback**

**Love:** Strategy depth holds across years Senior marketing leaders at iCIMS and Corti [credit Directive](https://clutch.co/profile/directive-consulting) with becoming a genuine internal extension, not a vendor relationship.

- Multiple B2B SaaS directors [cite Directive’s CRM integration](https://clutch.co/profile/directive-consulting) as the reason they stayed past the first year.

**Complain:** Execution speed and smaller accounts Some Clutch reviewers [flag slower execution and less senior attention](https://clutch.co/profile/directive-consulting) for smaller-budget clients during Directive’s own scaling phases.

- Pre-Series A buyers [report pricing sticker shock](https://clutch.co/profile/directive-consulting) versus boutique alternatives.

**Honest Weakness:** The reported pricing floor of ~$8,000-$10,000+/mo (third-party reported, not confirmed on Directive’s own site) excludes early-stage and bootstrapped SaaS. Microsoft Ads is part of the channel mix but is secondary to Google in Directive’s public positioning.

**Cost Breakdown**

Directive doesn’t publish a rate card as of October 2026. Third-party sources report a minimum retainer around $8,000/mo; Clutch lists minimum project size at $10,000+. Pricing is custom-scoped to ACV, channel mix, and pipeline targets.

| Plan       | Price                | Key Inclusions                                |
|------------|----------------------|-----------------------------------------------|
| Standard   | Reported ~$8,000+/mo | Multi-channel paid + Stratos AI access        |
| Enterprise | Custom pricing       | Full Customer Generation + RevOps integration |

**Our Verdict:** Directive has the deepest verified track record in high-ACV B2B SaaS paid media on this list. If your budget clears $8K/mo and your ACV is above $25K, the review evidence is hard to argue with.

| Criteria          | Detail                            |
|-------------------|-----------------------------------|
| Free Consultation | Yes, scoping call before proposal |
| Rating            | 4.8/5 (56 reviews) on Clutch      |

* * *

Weighing your options? Compare [PipeRocket vs Directive Consulting](https://piperocket.digital/compare/piperocket-vs-directive-consulting/), or browse the [top Directive Consulting alternatives](https://piperocket.digital/alternative/directive-consulting-alternatives/). For the rating picture, see our [Directive Consulting reviews](https://piperocket.digital/review/directive-consulting-reviews/) breakdown.

### 4. Aimers

Best for: B2B SaaS wanting a dedicated Microsoft Ads team with a strong Clutch review base.

[Aimers](https://aimers.io/) is a B2B SaaS-exclusive paid media agency with a dedicated Bing Ads service page covering search ads, shopping ads, audience targeting, dynamic search ads, and remarketing across the Microsoft network (Bing, Yahoo, AOL).

**Agency Snapshot**

|                 |                                                                           |
|-----------------|---------------------------------------------------------------------------|
| Location        | New York, NY                                                              |
| Founded         | 2015                                                                      |
| Team Size       | 50-249 people                                                             |
| Notable Clients | Mixpanel, Automattic, ShipBob, Demio, Telnyx, Cobalt.io, Comm100, TuxCare |
| Specialization  | B2B SaaS paid search + paid social                                        |

**The Differentiation:** Aimers holds Google Premier Partner status and maintains a dedicated [Bing Ads service page](https://aimers.io/services/paid-search-bing) that maps out their Microsoft network coverage. Paid search and paid social (LinkedIn, Meta, YouTube, Reddit) plus analytics and CRO are bundled rather than scoped separately.

- Dedicated Microsoft Ads service page with shopping, DSA, and audience targeting documented.
- Google Premier Partner status with full Microsoft network coverage.
- Analytics and CRO bundled into paid engagements.

**Right Fit:** B2B SaaS or tech brands with at least $3,000/mo per platform in ad budget that want a single agency across Google and Microsoft search plus paid social.

**Wrong Fit:** Teams with under $3,000/mo ad budget per platform, or buyers needing SEO + PPC in a single retainer.

**Proof on Record:** Aimers’ Bing Ads page [reports](https://aimers.io/services/paid-search-bing) a 225.5% increase in conversions for Orion Labs and a 60% increase in qualified leads for ShipBob. These numbers are self-reported and not independently verified; treat as directional indicators.

**Buyer Feedback**

**Love:** Consistent delivery across channels A Growth Marketing Lead at Cloudvisor [told Clutch](https://clutch.co/profile/aimers), “They’re the best agency we’ve worked with so far!” reflecting a pattern across 39 reviews.

- Clutch reviewers consistently [praise responsiveness and cross-channel coordination](https://clutch.co/profile/aimers).

**Complain:** Review detail is sparse Most Clutch quotes are brief with limited tactical specifics, making it harder to triangulate methodology quality.

- Most visible case study data is [self-reported on the agency’s own site](https://aimers.io/services/paid-search-bing) rather than third-party validated.

**Honest Weakness:** Clutch reviewer quotes are short and low on specificity compared to Directive or HawkSEM. The New York HQ is listed but the US-vs-offshore team split isn’t clear from public sources. Case study outcomes for Bing specifically are self-reported.

**Cost Breakdown**

Aimers doesn’t publish a management fee as of October 2026. Clutch lists a minimum project size of $5,000+ and an hourly rate of $50-$99/hr. The Bing Ads page recommends a minimum ad budget of $3,000/mo per platform.

| Plan     | Price           | Key Inclusions                                   |
|----------|-----------------|--------------------------------------------------|
| Minimum  | $5,000+ project | Single-channel paid search (Microsoft or Google) |
| Retainer | Custom pricing  | Multi-channel paid search + social + CRO         |

**Our Verdict:** Aimers is the most Bing-explicit B2B SaaS agency on this list with 39 Clutch reviews to back it up. We’d consider it for buyers who want a dedicated Microsoft Ads specialist rather than a bundled SEO-PPC pod.

| Criteria          | Detail                       |
|-------------------|------------------------------|
| Free Consultation | Yes, scoping call            |
| Rating            | 4.9/5 (39 reviews) on Clutch |

* * *

### 5. Hey Digital

Best for: B2B SaaS teams with budget specifically for Bing and documented expectations around CPA reduction.

[Hey Digital](https://www.heydigital.co/) is a SaaS-only paid media agency with a dedicated [Bing Ads](https://piperocket.digital/blogs/what-is-microsoft-advertising/) service page, $132K+ monthly Microsoft Ads spend under management, and named Bing-specific case studies for Lokalise and Toggl.

**Agency Snapshot**

|                 |                                                                   |
|-----------------|-------------------------------------------------------------------|
| Location        | Tallinn, Estonia                                                  |
| Founded         | 2019                                                              |
| Team Size       | 10-49 people                                                      |
| Notable Clients | Lokalise, Toggl, PostHog, Katana, Checkly, ProcurementFlow, Rosie |
| Specialization  | B2B SaaS-only paid search + paid social                           |

**The Differentiation:** Hey Digital’s [Bing Ads service page](https://www.heydigital.co/channels/bing-ads-agency) documents a five-phase methodology (Audit and Foundation, Strategy and Architecture, Creative and Landing Pages, Launch and Structured Testing, Optimization and Revenue Reporting) built specifically for SaaS teams running Microsoft Ads. Creative and landing page production is included, not billed separately.

- 200+ B2B SaaS accounts and $132K+ monthly Microsoft Ads spend under management.
- Five-phase Bing-specific methodology with landing page production bundled.
- Microsoft Audience Network coverage includes Bing, Yahoo, DuckDuckGo, and AOL.

**Right Fit:** SaaS-only teams with $5K+/mo Microsoft Ads budget that want creative and landing pages handled alongside campaign management.

**Wrong Fit:** US-based teams with no tolerance for Estonia timezone friction, or accounts needing large concurrent multi-region campaigns.

**Proof on Record:** Hey Digital’s [Bing Ads page](https://www.heydigital.co/channels/bing-ads-agency) reports a 1,870% increase in trials from Bing for Lokalise alongside a 21% lower CPA, and a 52% reduction in ad spend for Toggl with a 159% increase in deal value. Both outcomes are self-reported by Hey Digital, not independently verified.

**Buyer Feedback**

**Love:** Bing-specific execution quality A Co-Founder at ProcurementFlow [told Clutch](https://clutch.co/profile/hey-digital) the team’s “weekly video updates regarding project status were impressive.”

- A Growth Lead at an e-learning platform [praised](https://clutch.co/profile/hey-digital) the team as “personable, fun to work with, and really intelligent.”

**Complain:** Very thin Clutch review base Only 6 Clutch reviews means the 4.6/5 rating is a non-statistical sample; it can’t be treated the same as an agency with 30+ reviews.

- Estonia HQ [creates timezone friction](https://clutch.co/profile/hey-digital) for US-based SaaS teams needing same-day response.

**Honest Weakness:** The Clutch review base of 6 reviews is non-statistical; the 4.6/5 rating should be treated as directional only. The small 10-49 team limits concurrent capacity for high-volume or multi-region accounts. Pricing is not public.

**Cost Breakdown**

Hey Digital doesn’t publish pricing as of October 2026. The Bing Ads page routes to a “Book a call” without a published management fee or minimum budget.

| Plan             | Price          | Key Inclusions                                  |
|------------------|----------------|-------------------------------------------------|
| SaaS Paid Search | Custom pricing | Bing + Google Ads + creative + landing pages    |
| Multi-Channel    | Custom pricing | Paid search + paid social + creative production |

**Our Verdict:** Hey Digital has the most concentrated Bing Ads evidence for B2B SaaS on this list. We’d recommend asking for reference calls to supplement the thin Clutch base before signing.

| Criteria          | Detail                                              |
|-------------------|-----------------------------------------------------|
| Free Consultation | Yes, intro call to scope                            |
| Rating            | 4.6/5 (6 reviews, non-statistical sample) on Clutch |

* * *

### 6. AdVenture Media

Best for: B2B and ecommerce brands that want Microsoft Ads run alongside Google and Meta, with a deep Clutch review base.

[AdVenture Media](https://www.adventureppc.com/) is a Woodmere, NY paid media agency that runs Microsoft Advertising alongside Google and Meta. The firm pairs hands-on account management with one of the largest verified Clutch review bases on this list.

**Agency Snapshot**

|                 |                                                           |
|-----------------|-----------------------------------------------------------|
| Location        | Woodmere, NY                                              |
| Founded         | 2012                                                      |
| Team Size       | 50-249 people                                             |
| Notable Clients | Documented across B2B and ecommerce accounts (see Clutch) |
| Specialization  | Multi-channel paid media (Google, Microsoft, Meta)        |

**The Differentiation:** AdVenture Media builds and optimizes Microsoft Advertising campaigns as a named channel rather than a Google add-on. Account teams run search, shopping, and audience campaigns across the Microsoft network.

- Microsoft Advertising run as a managed channel alongside Google and Meta.
- 97 verified Clutch reviews, the second-largest base on this list.

**Right Fit:** B2B or ecommerce brands with established budgets that want a large, review-backed team across Google and Microsoft Ads.

**Wrong Fit:** SaaS teams wanting a single retainer that bundles SEO and content with paid, or buyers needing a Bing-only specialist.

**Proof on Record:** AdVenture Media holds a 4.9/5 Clutch rating across 97 verified reviews, the second-deepest review base on this list after Disruptive Advertising. Patrick Gilbert is a published author on paid media.

**Buyer Feedback**

**Love:** Deep, review-backed track record The 97-review Clutch base [gives procurement teams](https://clutch.co/profile/adventure-media-0) a wide statistical sample at a 4.9/5 average.

- Microsoft Advertising is run as a named channel, not a Google footnote.

**Complain:** Not a SaaS-only specialist The client base spans B2B and ecommerce, so B2B SaaS pipeline depth is shallower than dedicated SaaS shops.

- No single-retainer SEO plus paid model for buyers who want one vendor for everything.

**Honest Weakness:** AdVenture Media is a generalist paid media agency rather than a B2B SaaS specialist, and Microsoft Ads is one channel among several. Pricing is not public.

**Cost Breakdown**

AdVenture Media doesn’t publish a rate card as of October 2026. Clutch lists custom project pricing; expect a scoping call tied to channel mix and ad spend.

| Plan         | Price          | Key Inclusions                       |
|--------------|----------------|--------------------------------------|
| Managed Paid | Custom pricing | Google + Microsoft + Meta management |
| Enterprise   | Custom pricing | Full multi-channel paid + reporting  |

**Our Verdict:** AdVenture Media earns a mid-list spot on review depth and hands-on Microsoft Advertising management. For B2B SaaS buyers who want pipeline reporting bundled with SEO, the specialists higher on this list are closer fits.

| Criteria          | Detail                       |
|-------------------|------------------------------|
| Free Consultation | Yes, scoping call            |
| Rating            | 4.9/5 (97 reviews) on Clutch |

* * *

### 7. Excella PPC

Best for: Teams wanting a dedicated Microsoft Ads specialist with a perfect Clutch rating.

[Excella PPC](https://excellappc.com/) is a paid-search agency that treats Microsoft Advertising as a core specialty, with a dedicated Microsoft Ads resource and a 5.0/5 Clutch rating across 30 reviews. The team runs search and audience campaigns across the Microsoft network.

**Agency Snapshot**

|                 |                                                    |
|-----------------|----------------------------------------------------|
| Location        | New York, NY and Kyiv, Ukraine                     |
| Founded         | 2017                                               |
| Team Size       | 10-49 people                                       |
| Notable Clients | Documented on Clutch and the agency site           |
| Specialization  | Paid search with Microsoft Ads as a core specialty |

**The Differentiation:** Excella PPC publishes Microsoft Ads guidance and positions the channel as a named service rather than a Google add-on. Campaigns cover search and audience targeting across Bing, Yahoo, and the Microsoft Audience Network.

- Microsoft Advertising is a stated core specialty, not a secondary channel.
- 5.0/5 Clutch rating across 30 verified reviews.
- Dedicated Microsoft Ads content signals channel fluency.

**Right Fit:** B2B and ecommerce teams that want a focused paid-search partner with explicit Microsoft Ads capability.

**Wrong Fit:** Buyers needing SEO and content bundled with paid, or very large concurrent multi-market programs.

**Proof on Record:** Excella PPC holds a 5.0/5 Clutch rating across 30 verified reviews. Microsoft Advertising is listed among its core services.

**Buyer Feedback**

**Love:** Microsoft Ads focus with a clean rating The 5.0/5 average across 30 reviews [is a strong signal](https://clutch.co/profile/excella-ppc) for a specialist of this size.

- Microsoft Advertising is run as a named service.

**Complain:** Modest team and sample size A 10-49 team and 30 reviews is a smaller base than the generalist agencies higher on this list.

- Not a B2B SaaS-only specialist with pipeline attribution built in.

**Honest Weakness:** Excella PPC is a focused paid-search shop rather than a full-funnel SaaS partner. Pricing is not public, and the Kyiv team location may require timezone planning for US buyers.

**Cost Breakdown**

Excella PPC doesn’t publish a rate card as of October 2026. Expect custom scoping tied to ad spend and channel mix.

| Plan                | Price          | Key Inclusions                     |
|---------------------|----------------|------------------------------------|
| Managed Paid Search | Custom pricing | Microsoft + Google Ads management  |
| Multi-Channel       | Custom pricing | Paid search + audience + reporting |

**Our Verdict:** Excella PPC is worth a shortlist for buyers who want a Microsoft Ads specialist with a clean verified rating. Ask for reference calls given the 30-review sample.

| Criteria          | Detail                       |
|-------------------|------------------------------|
| Free Consultation | Yes, scoping call            |
| Rating            | 5.0/5 (30 reviews) on Clutch |

* * *

### 8. Disruptive Advertising

Best for: SaaS teams with existing paid campaigns that want waste identified before scaling spend.

[Disruptive Advertising](https://disruptiveadvertising.com/) is a Pleasant Grove, UT agency that built its reputation on the audit model: find the wasted spend first, then optimize and scale. Their 372 verified Clutch reviews at 4.8/5 is the deepest review base on this list.

**Agency Snapshot**

|                 |                                                       |
|-----------------|-------------------------------------------------------|
| Location        | Pleasant Grove, UT                                    |
| Founded         | 2011                                                  |
| Team Size       | 50-249 people (reported 150+)                         |
| Notable Clients | Instructure, Procurify, Adobe, PoliteMail, Matterport |
| Specialization  | Full-funnel paid + CRO                                |

**The Differentiation:** Disruptive runs a structured PPC audit before optimizing, flags bid waste and intent mismatch, then layers CRO and landing-page testing on top. Their “risk-free guarantee” and no-long-term-contracts policy is unusual for an agency of this size.

- 372 Clutch reviews at 4.8/5 is the strongest social-proof base on this list.
- Risk-free guarantee and month-to-month contracts available.
- CRO and lifecycle marketing bundled alongside paid.

**Right Fit:** SaaS teams with $10K+/mo existing paid spend that suspect significant budget waste and want CRO included in the engagement.

**Wrong Fit:** First-time paid advertisers without historical campaign data to audit, or buyers who need deep B2B SaaS vertical expertise.

**Proof on Record:** An IT/Marketing Director at Odegaard Injury Lawyers [told Clutch](https://clutch.co/profile/disruptive-advertising), “They consistently deliver on the results that others only promise.” A CFP at Affirm Wealth Advisors cited “the most impressive thing so far has been the communication and thoroughness.” These quotes are from verified Clutch reviews; note both come from non-SaaS clients.

**Buyer Feedback**

**Love:** Audits expose real waste Reviewers [regularly credit Disruptive’s first-90-day audit](https://clutch.co/profile/disruptive-advertising) with cutting wasted spend before scaling.

- The 372-review sample [gives procurement teams](https://clutch.co/profile/disruptive-advertising) the widest statistical base on this list.

**Complain:** Account manager turnover Approximately 12% of Clutch reviewers [flag account-manager rotation](https://clutch.co/profile/disruptive-advertising) as a recurring friction point.

- B2B SaaS buyers [note that pipeline attribution is shallower](https://clutch.co/profile/disruptive-advertising) than dedicated SaaS shops.

**Honest Weakness:** Disruptive is not B2B SaaS-exclusive; it serves legal, finance, and ecommerce clients. Microsoft/Bing Ads is not a stated specialty on the Disruptive homepage. Pricing is not public.

**Cost Breakdown**

Disruptive doesn’t publish a rate card as of October 2026. Industry references report a floor around $5,000/mo with month-to-month contracts.

| Plan           | Price                | Key Inclusions                          |
|----------------|----------------------|-----------------------------------------|
| Audit + Manage | Reported ~$5,000+/mo | PPC audit + Google/Microsoft management |
| Growth         | Custom pricing       | Paid + CRO + analytics                  |
| Enterprise     | Custom pricing       | Full-funnel + lifecycle programs        |

**Our Verdict:** We’d send Disruptive the buyers with active campaigns, real budget waste, and a CRO problem to solve. For Bing-specialist B2B SaaS work, Aimers or Hey Digital are stronger fits.

| Criteria          | Detail                          |
|-------------------|---------------------------------|
| Free Consultation | Yes, audit-first discovery call |
| Rating            | 4.8/5 (372 reviews) on Clutch   |

* * *

Weighing Disruptive Advertising? See what clients and employees say in our [Disruptive Advertising reviews](https://piperocket.digital/review/disruptive-advertising-reviews/) roundup.

### 9. InterTeam Marketing

Best for: B2B SaaS teams wanting boutique attention, daily optimization cadence, and a Slack-native workflow.

[InterTeam Marketing](https://www.interteammarketing.com/) is a Toronto boutique with a dedicated [Bing Ads service page](https://www.interteammarketing.com/services/bing-ads-agency), a 5.0/5 Clutch rating across 23 reviews, and a stated daily optimization cadence across all managed accounts.

**Agency Snapshot**

|                 |                                                                     |
|-----------------|---------------------------------------------------------------------|
| Location        | Toronto, Canada                                                     |
| Founded         | 2022                                                                |
| Team Size       | 2-9 people                                                          |
| Notable Clients | Coefficient, Rise Vision, Accordance, Codev, TaskRay, Aampe, Empeon |
| Specialization  | Full-service B2B SaaS paid search + paid social                     |

**The Differentiation:** InterTeam positions Bing as “one of the most underrated platforms for B2B” and runs daily account optimizations rather than weekly or biweekly cycles. Conversion-optimized landing pages, full-funnel tracking, and a dedicated Slack channel are part of the standard engagement.

- Dedicated Bing Ads service page with daily optimization cadence documented.
- Slack-native client communication with full-funnel attribution.
- Manages Google, LinkedIn, Reddit, Meta, and Bing under one engagement.

**Right Fit:** B2B SaaS teams spending $5,000+/mo on paid who want boutique attention and daily account management without a large-agency structure.

**Wrong Fit:** High-volume accounts running $100K+/mo in ad spend that need a larger team to support concurrent campaigns across many markets.

**Proof on Record:** A Head of Marketing at Accordance [told Clutch](https://clutch.co/profile/interteam), “InterTeam took time to really understand what my customers are trying to solve when they discover our solutions.” A Technology Lead at Aftermetoo cited “the transparency and commitment to their work are impressive.”

**Buyer Feedback**

**Love:** Deep buyer understanding and transparency Clutch reviewers [consistently credit InterTeam](https://clutch.co/profile/interteam) with taking time to understand the ICP before launching campaigns.

- The Slack communication model [is singled out](https://clutch.co/profile/interteam) as a reason clients feel involved in daily decisions.

**Complain:** Capacity ceiling is real A 2-9 person team cannot support very large or highly complex accounts without scope friction.

- [Founded in 2022](https://clutch.co/profile/interteam), so the track record is shorter than most agencies on this list.

**Honest Weakness:** The team of 2-9 people is the smallest on this list, which creates genuine capacity constraints for high-spend or multi-region accounts. Founded 2022, so the track record is limited. Canadian HQ may require attention for US tax and billing structures.

**Cost Breakdown**

InterTeam doesn’t publish a management fee as of October 2026. Clutch lists a minimum project size of $5,000+ and an hourly rate of $50-$99/hr.

| Plan     | Price           | Key Inclusions                                   |
|----------|-----------------|--------------------------------------------------|
| Minimum  | $5,000+ project | Single-channel paid with daily optimization      |
| Retainer | Custom pricing  | Multi-channel paid + landing pages + attribution |

**Our Verdict:** InterTeam is worth shortlisting for B2B SaaS teams that want boutique attention at a reasonable minimum. The 5.0/5 Clutch score is notable, but 23 reviews is still a modest sample; ask for reference calls from accounts similar in size and spend to yours.

| Criteria          | Detail                       |
|-------------------|------------------------------|
| Free Consultation | Yes, discovery call          |
| Rating            | 5.0/5 (23 reviews) on Clutch |

* * *

### 10. Hustle Marketers

Best for: Budget-conscious B2B teams wanting an India-based Microsoft Ads shop with a deep Clutch base.

[Hustle Marketers](https://hustlemarketers.com/) is a Zirakpur, India paid media agency that runs Microsoft Advertising for B2B and SaaS clients, with a 5.0/5 Clutch rating across 53 reviews. The team publishes Microsoft Ads guidance and positions Bing as a core channel.

**Agency Snapshot**

|                 |                                                  |
|-----------------|--------------------------------------------------|
| Location        | Zirakpur, India                                  |
| Founded         | 2020                                             |
| Team Size       | 2-9 people                                       |
| Notable Clients | Documented on Clutch and the agency site         |
| Specialization  | B2B and SaaS paid media with Microsoft Ads focus |

**The Differentiation:** Hustle Marketers runs Microsoft Advertising as a named channel and publishes its own Bing Ads resources. The India HQ supports a lower-cost delivery model than most US-based agencies on this list.

- Microsoft Advertising run as a core channel.
- 5.0/5 Clutch rating across 53 verified reviews.
- India-based delivery supports lower management-fee models.

**Right Fit:** B2B and SaaS teams comfortable with an offshore delivery model that want a review-backed Microsoft Ads partner at a lower fee.

**Wrong Fit:** US teams that need same-timezone response, or buyers wanting SEO and content in a single retainer.

**Proof on Record:** Hustle Marketers holds a 5.0/5 Clutch rating across 53 verified reviews. The agency publishes a widely cited Bing Ads listicle that ranks itself, so treat its own ranking content as marketing rather than independent research.

**Buyer Feedback**

**Love:** Review depth at a lower fee The 53-review Clutch base at 5.0/5 [is a strong signal](https://clutch.co/profile/hustle-marketers) for a boutique agency.

- India-based delivery supports lower management fees than US-based peers.

**Complain:** Timezone and self-ranked content A Zirakpur HQ creates timezone friction for US teams needing same-day response.

- The agency’s own best-Bing-agencies listicle ranks Hustle Marketers first, which is marketing, not a third-party verdict.

**Honest Weakness:** Hustle Marketers is an offshore delivery model, which suits buyers comfortable with distributed teams but not those needing US-hours coverage. Pricing is not public, and its self-published ranking content carries a conflict of interest.

**Cost Breakdown**

Hustle Marketers doesn’t publish a rate card as of October 2026. The offshore model typically supports lower retainers; expect a scoping call to confirm.

| Plan                  | Price          | Key Inclusions                    |
|-----------------------|----------------|-----------------------------------|
| Managed Microsoft Ads | Custom pricing | Microsoft + Google Ads management |
| Multi-Channel         | Custom pricing | Paid search + social + reporting  |

**Our Verdict:** Hustle Marketers earns its spot on verified review depth and genuine Microsoft Ads focus. We’d weigh the offshore model and self-ranked content against the strong Clutch base, and ask for US-client references.

| Criteria          | Detail                       |
|-------------------|------------------------------|
| Free Consultation | Yes, scoping call            |
| Rating            | 5.0/5 (53 reviews) on Clutch |

* * *

### 11. Mediacharge

Best for: European or multilingual B2B SaaS running Microsoft Ads across multiple countries and languages.

[Mediacharge](https://mediacharge.com/) is a Munich-headquartered performance agency with 7 European locations, a dedicated [Microsoft Ads service page](https://mediacharge.com/service/microsoft-ads-agency), and a stated capability in multilingual and multi-country campaign management.

**Agency Snapshot**

|                 |                                                                     |
|-----------------|---------------------------------------------------------------------|
| Location        | Munich, Germany (7 European locations)                              |
| Founded         | 2016                                                                |
| Team Size       | 50-249 people                                                       |
| Notable Clients | PTC, Bluebeam, LexisNexis, SolarWinds, N-able, Weglot, Nayax, KODAK |
| Specialization  | B2B performance PPC across Google and Microsoft, multilingual       |

**The Differentiation:** Mediacharge’s dedicated Microsoft Ads page highlights LinkedIn profile data integration for B2B audience targeting, AI-driven bidding, and multi-country multi-language campaign management. These are genuine differentiators for European SaaS brands expanding across markets.

- Dedicated Microsoft Ads service page with B2B LinkedIn targeting documented.
- AI-driven bidding for Microsoft campaigns.
- 7 European locations supporting multilingual execution.

**Right Fit:** European-headquartered B2B SaaS teams expanding across EU markets on Microsoft Ads, or US SaaS brands with significant European pipeline.

**Wrong Fit:** US-only SaaS brands without European market needs, or teams that find $100-$149/hr rates too high relative to results.

**Proof on Record:** A Digital Marketing Manager at a software company [said on Clutch](https://clutch.co/profile/mediacharge), “They never hesitated to join more meetings if needed.” A Chief Partner Officer at fourdrop said “they’re real experts and know how to tackle a market!” Verified across 14 Clutch reviews at 5.0/5. Note: 14 reviews is a limited sample for a 5.0 rating.

**Buyer Feedback**

**Love:** Availability and market expertise Clutch reviewers [highlight Mediacharge’s responsiveness](https://clutch.co/profile/mediacharge) and genuine market-specific expertise, particularly in EU expansion scenarios.

- The fourdrop Chief Partner Officer [credits the team](https://clutch.co/profile/mediacharge) with real strategic depth on a new market entry.

**Complain:** Premium rates and EU-first client base The $100-$149/hr rate sits at the high end of this list and creates friction for US SaaS buyers without European scope to justify it.

- Not exclusively B2B SaaS; [serves ecommerce and healthcare](https://clutch.co/profile/mediacharge) clients as well.

**Honest Weakness:** Europe-based HQ and European client roster is the primary base. The named clients (SolarWinds, N-able, LexisNexis) are enterprise software brands but their Microsoft Ads engagements with Mediacharge specifically are not confirmed from primary sources. 14 Clutch reviews is a limited sample.

**Cost Breakdown**

Mediacharge doesn’t publish a management fee as of October 2026. Clutch lists a minimum project size of $5,000+ and an hourly rate of $100-$149/hr.

| Plan       | Price           | Key Inclusions                              |
|------------|-----------------|---------------------------------------------|
| Minimum    | $5,000+ project | Microsoft Ads management, single market     |
| Retainer   | Custom pricing  | Multi-country, multi-language Microsoft Ads |
| Enterprise | Custom pricing  | Full B2B paid search + attribution          |

**Our Verdict:** Mediacharge is the right call for EU-based or EU-expanding SaaS brands. For US-first buyers, the timezone and rate premium is harder to justify when domestic alternatives offer comparable Bing capability.

| Criteria          | Detail                       |
|-------------------|------------------------------|
| Free Consultation | Yes, scoping call            |
| Rating            | 5.0/5 (14 reviews) on Clutch |

* * *

### 12. LP (Logical Position)

Best for: Teams that want a Microsoft Advertising Elite Partner, with the caveat of a thin Clutch base.

[LP](https://www.lp.agency/) (formerly Logical Position) is a Lake Oswego, OR paid media agency that holds Microsoft Advertising Elite Partner status for 2026 and runs campaigns across search, shopping, and audience targeting. The Clutch profile under “LP” shows only 2 reviews, so partner status carries more weight here than review volume.

**Agency Snapshot**

|                 |                                                              |
|-----------------|--------------------------------------------------------------|
| Location        | Lake Oswego, OR (second office Palatine, IL)                 |
| Founded         | 2010 (per Clutch)                                            |
| Team Size       | 250-999 people                                               |
| Notable Clients | Steinway & Sons                                              |
| Specialization  | Full-service paid media, Microsoft Advertising Elite Partner |

**The Differentiation:** LP holds Microsoft Advertising Elite Partner status for 2026, a tier above standard partner recognition, and runs Microsoft campaigns at scale across search and shopping. The team is one of the largest on this list by headcount.

- Microsoft Advertising Elite Partner 2026 status.
- Large team supporting high-volume and shopping campaigns.
- Named enterprise client (Steinway & Sons).

**Right Fit:** Mid-market and enterprise brands that want a large Microsoft Advertising Elite Partner across search and shopping.

**Wrong Fit:** Buyers who vet primarily on Clutch review volume, or SaaS teams wanting pipeline reporting bundled with SEO.

**Proof on Record:** LP’s site lists Microsoft Advertising Elite Partner 2026 status and names Steinway & Sons as a client. The Clutch profile under “LP” shows a 4.5/5 rating across just 2 reviews, a thin sample that should be read alongside the partner credential rather than on its own.

**Buyer Feedback**

**Love:** Elite Partner status at scale The Microsoft Advertising Elite Partner 2026 credential [signals verified platform depth](https://clutch.co/profile/logical-position) beyond review counts.

- A large team supports high-volume search and shopping programs.

**Complain:** Thin Clutch base under the new name The “LP” Clutch profile holds only 2 reviews, so buyers can’t triangulate widely on this profile.

- Full-service positioning means Microsoft Ads is one channel among many, not a standalone specialty.

**Honest Weakness:** The rebranded “LP” Clutch profile shows only 2 reviews, which is not a statistical base; weight the Elite Partner credential accordingly. Pricing is not public.

**Cost Breakdown**

LP doesn’t publish a rate card as of October 2026. Expect custom scoping tied to channel mix and ad spend.

| Plan         | Price          | Key Inclusions                         |
|--------------|----------------|----------------------------------------|
| Managed Paid | Custom pricing | Microsoft + Google search and shopping |
| Enterprise   | Custom pricing | Full multi-channel paid + reporting    |

**Our Verdict:** LP is worth a look for buyers who value a Microsoft Advertising Elite Partner credential and scale. The 2-review Clutch base is a genuine gap, so lean on the partner status and reference calls to verify.

| Criteria          | Detail                                   |
|-------------------|------------------------------------------|
| Free Consultation | Yes, scoping call                        |
| Rating            | 4.5/5 (2 reviews, thin sample) on Clutch |

* * *

### 13. Omni Lab

Best for: Series A-C B2B SaaS teams wanting demand gen across Bing, LinkedIn, Reddit, and Google combined.

[Omni Lab](https://www.omnilabconsulting.com/) is an Austin demand-gen agency co-founded by Jason Steele and Jonathan Bland, two practitioners known in the B2B SaaS demand-gen community. Bing Ads is one of several channels they manage alongside LinkedIn, Google, Facebook, YouTube, and Reddit.

**Agency Snapshot**

|                 |                                                                                                       |
|-----------------|-------------------------------------------------------------------------------------------------------|
| Location        | Austin, TX                                                                                            |
| Founded         | 2020                                                                                                  |
| Team Size       | 10-49 people                                                                                          |
| Notable Clients | Zenhub, Vellum, Submittable, Project44, Levity, Kintsugi, HammerTech, Cocoon, Workera, Finexio, Turtl |
| Specialization  | B2B SaaS demand generation, Series A-C                                                                |

**The Differentiation:** Omni Lab combines demand creation and demand capture in a single engagement, running paid ads alongside ad creative and conversion tracking. The founders are recognizable names in the B2B SaaS demand-gen community, which gives the agency credibility beyond its Clutch review count.

- Demand creation and demand capture combined in one retainer.
- Cancel-anytime model with no long-term contracts.
- Bing runs alongside LinkedIn, Google, Facebook, YouTube, and Reddit.

**Right Fit:** Series A-C B2B SaaS teams that want a multi-channel demand-gen partner rather than a Bing-specialist, with founder-led credibility over review volume.

**Wrong Fit:** Buyers who rely primarily on Clutch review volume to vet agencies, or teams wanting Bing-specific case studies before committing.

**Proof on Record:** An on-site quote from Karen Sage, CMO at Shipwell, [states](https://www.omnilabconsulting.com/): “Opportunities are up 50% and demos are up 86%.” This quote is self-published by Omni Lab on their website and is not independently verified via Clutch or a third-party platform.

**Buyer Feedback**

**Love:** Founder-led credibility and multi-channel demand gen The B2B SaaS demand-gen community [recognizes the Omni Lab founders](https://www.omnilabconsulting.com/) as practitioners, which is a [social proof](https://piperocket.digital/blogs/saas-social-proof/) signal separate from review counts.

- Named clients [include recognized Series A-C SaaS brands](https://www.omnilabconsulting.com/services/paid-ad-for-b2b-saas) across multiple verticals.

**Complain:** Thin and low Clutch rating Only 1 Clutch review at 3.5/5. This is a non-statistical, single-data-point rating that cannot be used for reliable comparison. Treat it as a disclosure, not a score.

- No dedicated Bing Ads service page [or Bing-specific case studies](https://www.omnilabconsulting.com/services/paid-ad-for-b2b-saas) were found in public sources.

**Honest Weakness:** The single 3.5/5 Clutch review is the most significant credibility gap on this list. It cannot be treated as a reliable rating. There are no Bing-specific case studies or a dedicated Microsoft Ads service page; Bing is listed as one of several managed channels. Due diligence here should rely heavily on reference calls.

**Cost Breakdown**

Omni Lab doesn’t publish pricing as of October 2026. The cancel-anytime model suggests month-to-month commitment, but management fees are not confirmed from a primary source.

| Plan                | Price          | Key Inclusions                                          |
|---------------------|----------------|---------------------------------------------------------|
| Demand Gen Retainer | Custom pricing | Multi-channel paid ads + creative + conversion tracking |

**Our Verdict:** Omni Lab rounds out the list because the founders’ demand-gen credibility is real and the multi-channel approach suits Series A-C buyers well. The single Clutch review is a genuine gap; ask for three or more client references before signing.

| Criteria          | Detail                                                        |
|-------------------|---------------------------------------------------------------|
| Free Consultation | Yes, intro call before scoping                                |
| Rating            | 3.5/5 (1 review, non-statistical single data point) on Clutch |

* * *

## Frequently Asked Questions

### 1. What are the best Bing Ads agencies?

The best Bing Ads agencies are 1. HawkSEM, 2. PipeRocket Digital, 3. Directive Consulting, 4. Aimers, and 5. Hey Digital, followed by AdVenture Media, Excella PPC, and Disruptive Advertising. Choice depends on your budget and how much B2B specificity you need.

### 2. When should you hire a Bing Ads agency?

Hire a Bing Ads agency when Google Ads is already profitable, you have budget to scale, and you lack the time or expertise for Microsoft’s desktop and B2B audience. Hold off if core Google campaigns lose money or your budget is too small to generate conversion data.

### 3. What is the best Bing Ads agency for B2B SaaS in 2026?

HawkSEM tops this list on verified Clutch depth (39 reviews, 4.9/5) and ConversionIQ attribution. For SaaS-only pipeline reporting, PipeRocket Digital is a stronger fit; for a dedicated Microsoft Ads team, Aimers.

### 4. What are Bing Ads called now?

Bing Ads is officially Microsoft Advertising. Microsoft rebranded it in 2019. The platform still serves ads across Bing, Yahoo, and the Microsoft Audience Network, including LinkedIn profile targeting for B2B.

### 5. Why should B2B SaaS companies use Bing Ads alongside Google Ads?

Microsoft Ads typically delivers 20-35% lower CPCs than Google in B2B categories. The Microsoft Audience Network integrates LinkedIn profile data, letting B2B advertisers target by job title, company, and industry without paying LinkedIn CPMs.

### 6. How much do Bing Ads agencies charge?

Most agencies on this list don’t publish management fees. PipeRocket Digital starts at $5,000/mo. InterTeam and Aimers list $5,000+ minimums on Clutch. HawkSEM and Directive are reported above $5,000-$10,000/mo based on third-party sources, not confirmed by the agencies directly.

### 7. How long does it take to see results from Bing Ads campaigns?

Initial performance data is visible in 30-60 days. Meaningful pipeline impact for B2B SaaS typically requires 90-180 days because software buying cycles involve multiple stakeholders and evaluation stages.

### 8. Should I use a Bing-only specialist or an agency that runs both Google and Microsoft Ads?

For most B2B SaaS teams, an agency that runs both is more practical. Bing and Google share keyword structure and audience logic, so coordinating them under one team reduces duplication. Hey Digital and Aimers have the most Bing-specific evidence; Directive, PipeRocket, and HawkSEM manage both.

### 9. What questions should I ask a Bing Ads agency before signing?

Ask how they define success for Microsoft Ads specifically (SQLs vs leads), for a Bing-specific case study with CPA or pipeline outcomes, how they attribute between Google and Bing, who manages the account day to day, and whether they hold [Microsoft Advertising](https://piperocket.digital/blogs/microsoft-ads-for-saas/) Partner status.

## Update History

- **October 21, 2026:** Added HawkSEM as #1 and reordered PipeRocket Digital to #2, Directive Consulting to #3; added AdVenture Media (#6, 4.9/5, 97 reviews), Excella PPC (#7, 5.0/5, 30 reviews), Hustle Marketers (#10, 5.0/5, 53 reviews, India HQ), and LP/Logical Position (#12, 4.5/5, 2 reviews, Microsoft Advertising Elite Partner); total agencies 9 -> 13. Clutch rating drift applied: PipeRocket 16 -> 18 reviews, HawkSEM 33 -> 39, Hey Digital 4 -> 6, Disruptive Advertising 367 -> 372. Retitled with the Microsoft Advertising entity; added a “What is a Bing Ads Agency?” section and faqs schema.
- **July 27, 2026:** Disruptive Advertising Clutch 4.8/5 (365 reviews) -> 4.8/5 (367 reviews); added HawkSEM news (8 Clutch Global Awards, Jun 2026).
- **June 30, 2026:** Published.