How do I ensure a good fit with a marketing company’s culture?

Ensuring a good cultural fit with a marketing company involves evaluating their communication style, responsiveness, values, and overall approach to client partnerships. During interviews, pay attention to how they interact with your team. Do they seem genuinely interested in your business? Do they align with your company’s work ethic and collaboration preferences? Discuss their project management methodology and how they handle feedback. A strong cultural fit fosters better communication, trust, and a more productive long-term working relationship, leading to better results.